founder marketing
Business
Why Your Ads Are Spending But Not Converting(And What to Fix Before You Spend Another Dollar)
A founder I spoke with recently had done everything right, or so it looked from the outside.They'd hired a media buyer with a solid track record. They were running Meta and Google ads simultaneously....
Business
What a Marketing Audit Actually Reveals (And What to Do With It)
Most founders come to me saying the same thing:"We're doing everything right. We just can't figure out why it's not working."That's not a marketing problem. That's a visibility problem; specifically, a lack of visibility...
Business
Why Your Marketing Isn’t Converting in 2026 (And What to Fix First)
Most founders don’t have a traffic problem.They have a structural problem.In 2026, attention is still available. In some ways, it’s cheaper than ever if you know where to look. But conversion? That’s where the...
